Case Study: Marketing Agency Earns $476 During On Average Per Month With Small White Label Client
Summary: A Juvo Leads Agency Partner used Juvo Leads chat service and after just the first month the Agency Partner netted an extra $476 cash. From just one client, after just one year the Agency Partner will earn $5712 in revenue.
The Partner: A Marketing Agency Partner (Partner) runs a law firm marketing agency and was on the lookout for more ways to serve their existing customers. They spoke to the Juvo Leads team, who showed the Partner how the average law firm sees a 35% increase in net leads once they add chat to their site.
As the agency was skeptical of such a large increase in net leads they decided to offer one of their clients a trial to see if chat would in fact increase total leads by 35%.
The Partner has a white label relationship with Juvo Leads, whereby the partners sets the pricing and handles all components regarding chat.
The Law Firm: As the Law firm was not completely convinced chat was as effective at lead capture, having tried other solutions in the past, they agreed to try chat on the condition they could do an A/B split test to find out for once and for all – how many MORE leads will does chat earn a law firm?
Juvo Leads rolled out an A/B split test to measure the NET benefit of chat (How many more leads would chat bring the firm, factoring in the small, but expected canabilization of call and form leads).
Juvo Leads split the traffic into 2 cohorts tracking every single call, form, and chat that came, while only serving chat to the “A Group”.
The End Client Results: After a 30-day trial the results were in – the law firm saw a 52.63% increase in leads between “A Group” (with chat) when compared to “B Group” (no chat).
As you can see in the table below, A Group (with chat) earned 60 leads and B Group (no chat) earned only 38 leads. That’s a net gain of 52.63% more leads than Group B. While 3 phone leads and 3 forms leads were cannibalized by chat, the 28 chat leads more than made up for it. And that is before factoring in that a Juvo Leads Chat Lead is QUALIFIED to the Law firm’s standards, whereas a call or form lead is simply an action taken by an unknown person who may, or may not, be qualified.
The Law firm was thrilled with the additional leads, and saw exactly how chat was a net benefit that paid for itself multiple times over.
The Agency Results: Here’s where it gets interesting for the agency.
First, White Label Partners have the ability to choose the price Juvo Leads bills their clients (list price is $27 as per the Juvo Leads website so as long as it is less than that, their client is getting a great deal).
Next, the Juvo Leads cut comes in either of two forms – we charge EITHER $7 per chat start OR $21 per lead. Every White Label Partner chooses their pricing model after month 1. In this case study the Partner chose the $7 per chat start model.
For month 1 here is how the numbers worked out.
For Partners who drive traffic that converts into leads at an average of 33% or higher, paying per chat start is MUCH cheaper and yields significantly higher Partner revenue.
Here the chat-start to qualified-chat-lead rate was a massive 70% (28/40). Meaning of the 40 chat conversations that started – 28 converted into qualified chat leads for the law firm.
As you can see above Juvo Leads charged the partner $280, the partner charged the client $756, thereby earned a profit of $476 during the first month a 270% markup!.
If you are a marketing agency and want to earn your client more leads, while also generating new revenue streams, pick a date a time below to see get an estimate for how much Juvo Leads would pay you.
Maria Monroy: Unlocking SEO Success for Law Firms
About Maria Monroy: Maria Monroy is the Co-founder and President of LawRank, a leading SEO company for law firms. Since 2014, Maria has been a passionate advocate for and ally to LawRank’s attorney clients, helping them grow their brands, reach new clients, and ultimately achieve SEO success. She’s known and respected in the legal SEO industry for her expertise in digital marketing, as well as her ability to break down complicated concepts and terms and explain them in truly accessible ways.
In this episode, Ted and Maria Monroy discuss:
Key Takeaways:
“This is something that I always talk to law firms about: We’re not writing for your peers. We’re not writing for judges. We’re writing for the average person.” — Maria Monroy
Connect with Maria Monroy:
Website: https://lawrank.com/
LinkedIn: https://www.linkedin.com/in/maria-monroy-2b350199/
Tip the Scales Podcast: https://lawrank.com/podcast/
Instagram: https://www.instagram.com/marialawrank and https://www.instagram.com/lawrank
Traffic to Leads Information and links
JuvoLeads.com contact page: https://juvoleads.com/contact/
JuvoLeads website: https://juvoleads.com/
Connect with show host Ted DeBettencort: ted@juvoleads.com
Ideas or guests for the show: ted@juvoleads.com
Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.
Paul Bamert: How Case Status Revolutionizes Law Firm Communication
About Paul Bamert: Paul Bamert is a proud member of the Case Status Leadership team with a focus on Product Marketing. He specializes in bringing technology and SaaS solutions to the market, refining existing solutions to bring more value to customers, and enabling staff to be outcome-oriented. Paul is passionate about technology and its role in win-win progress: helping businesses run better while at the same time delighting the consumers they serve. Paul holds a BS in Engineering and Material Science from Duke University and a Masters in Business from The Citadel.
In this episode, Ted and Paul Bamert discuss:
Key Takeaways:
“My research says that 50% of firms don’t ask “How you’re doing?” Simple question. And then the other 50% that do ask, they ask pretty late in the journey. And we think that’s a lost opportunity as well.” — Paul Bamert
Connect with Paul Bamert:
Website: http://www.casestatus.com
LinkedIn: https://www.linkedin.com/company/22343128 and https://www.linkedin.com/in/paul-bamert-7390a75/
Traffic to Leads Information and links
JuvoLeads.com contact page: https://juvoleads.com/contact/
JuvoLeads website: https://juvoleads.com/
Connect with show host Ted DeBettencort: ted@juvoleads.com
Ideas or guests for the show: ted@juvoleads.com
Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.
Jan Roos: Revolutionizing Lead Generation and Marketing for Law Firms
About Jan Roos: Jan Roos is a distinguished entrepreneur, acclaimed author, and captivating speaker. Transitioning from a freelance media buyer to collaborating with prominent personal injury law firms within a year showcased his remarkable drive. As the visionary behind CaseFuel, he has facilitated partnerships with numerous law firms spanning diverse practice areas, overseeing a remarkable $10 million in ad expenditure across major networks. Jan’s scope of expertise now encompasses conversion rate optimization, intake management, and leadership training, empowering law firms to maximize returns, foster growth, and stride forward with assurance.
In this episode, Ted and Jan Roos discuss:
Key Takeaways:
“I think we’re going to a place where the riches are in the niches.” — Jan Roos
Connect with Jan Roos:
Website: https://contact.casefuel.com/home/
Email: csm@casefuel.com
Book: https://get.beyondintakebook.com/book-9597
Show: https://podcasts.apple.com/us/podcast/law-firm-growth-podcast/id1475507361
LinkedIn: https://www.linkedin.com/in/jan-roos-legal-marketing-expert-and-bestselling-author-27078732/
Traffic to Leads Information and links
JuvoLeads.com contact page: https://juvoleads.com/contact/
JuvoLeads website: https://juvoleads.com/
Connect with show host Ted DeBettencort: ted@juvoleads.com
Ideas or guests for the show: ted@juvoleads.com
Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.
Ben Glass: Mastering Client Value and Marketing Strategies for Success
About Ben Glass: Ben Glass is the Founder and CEO of Great Legal Marketing and BenGlassLaw. For over a decade, he has shared his expertise with hundreds of solo and small-firm lawyers worldwide, teaching them the art of ethical and effective education-based marketing. Alongside his prominent role in marketing education, Ben practices law at his personal injury and ERISA long-term disability firm in the vicinity of Washington, D.C. An accomplished author of 14 books, he is recognized nationally for his innovative approach to adapting successful marketing strategies from various industries to the legal realm.
In this episode, Ted and Ben Glass discuss:
Key Takeaways:
“Lawyers should be living happy and fun lives. Their families should be really happy and their team should be happy. And when you solve for you, family, and team, the clients will be well served. The profession puts a client up top, which leads to a lot of misery. Clients are important, but if you don’t get the first two things right, then it’s really, really hard to live a happy, fulfilling, and prosperous life.” — Ben Glass
Connect with Ben Glass:
Website: https://greatlegalmarketing.com/ and https://www.benglasslaw.com/
GLM Summit 2023: https://glmsummit.com/
Books: https://www.amazon.com/stores/Ben-Glass/author/B0849J7464
The Renegade Lawyer Podcast: https://podcasts.apple.com/us/podcast/the-renegade-lawyer-podcast/id1644400751
YouTube: https://www.youtube.com/GreatLegalMarketing
LinkedIn: https://www.linkedin.com/in/benglass/
Twitter: https://twitter.com/BenGlassLaw
Facebook: https://www.facebook.com/LiveLifeVeryBig
Traffic to Leads Information and links
JuvoLeads.com contact page: https://juvoleads.com/contact/
JuvoLeads website: https://juvoleads.com/
Connect with show host Ted DeBettencort: ted@juvoleads.com
Ideas or guests for the show: ted@juvoleads.com
Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.
Welcome to Traffic to Leads
Converting website traffic into leads is hard. Join Ted DeBettencourt, as he interviews the top marketers in the world to discover and share their secrets for how they convert their traffic into leads. If you want to get more leads for your business this is the podcast for you.
How To Verify Juvo Leads Javascript Tag is Installed On Website
How To Verify Juvo Leads Javascript Tag is Installed On Website
Once you’ve installed the Juvo Leads Javascript Tag on your website you can use this quick developer console checklist to verify that the tag is installed properly.
Check #1
✅ If you see either of those two messages displayed then you have done everything correctly!
❌ If you see the message appear more than once (2x or more) then you are loading the javasscript tag more then once. This is an incorrect implementation and you will want to go back and make sure you are only loading the javascript tag once per page load.
❌ If you do not see either of the messages displayed in your developer console then you have not properly installed the javascript tag on your website.
Check #2
✅ If you installed your javascript tag successfully, you will get a response back with a number (this is your website license ID).
❌ If you did not install your javascript tag successfully, you will get an error message back that says:
Uncaught ReferenceError: fd is not defined
Bankruptcy Law Firm piolettilaw.com sees 59% Net increase From Juvo Leads Chat Service
Case Study: Agency Refers 1 Small Law Firm and Earns $476 During First Month
Case Study: Marketing Agency Earns $476 During On Average Per Month With Small White Label Client
Summary: A Juvo Leads Agency Partner used Juvo Leads chat service and after just the first month the Agency Partner netted an extra $476 cash. From just one client, after just one year the Agency Partner will earn $5712 in revenue.
The Partner: A Marketing Agency Partner (Partner) runs a law firm marketing agency and was on the lookout for more ways to serve their existing customers. They spoke to the Juvo Leads team, who showed the Partner how the average law firm sees a 35% increase in net leads once they add chat to their site.
As the agency was skeptical of such a large increase in net leads they decided to offer one of their clients a trial to see if chat would in fact increase total leads by 35%.
The Partner has a white label relationship with Juvo Leads, whereby the partners sets the pricing and handles all components regarding chat.
The Law Firm: As the Law firm was not completely convinced chat was as effective at lead capture, having tried other solutions in the past, they agreed to try chat on the condition they could do an A/B split test to find out for once and for all – how many MORE leads will does chat earn a law firm?
Juvo Leads rolled out an A/B split test to measure the NET benefit of chat (How many more leads would chat bring the firm, factoring in the small, but expected canabilization of call and form leads).
Juvo Leads split the traffic into 2 cohorts tracking every single call, form, and chat that came, while only serving chat to the “A Group”.
The End Client Results: After a 30-day trial the results were in – the law firm saw a 52.63% increase in leads between “A Group” (with chat) when compared to “B Group” (no chat).
As you can see in the table below, A Group (with chat) earned 60 leads and B Group (no chat) earned only 38 leads. That’s a net gain of 52.63% more leads than Group B. While 3 phone leads and 3 forms leads were cannibalized by chat, the 28 chat leads more than made up for it. And that is before factoring in that a Juvo Leads Chat Lead is QUALIFIED to the Law firm’s standards, whereas a call or form lead is simply an action taken by an unknown person who may, or may not, be qualified.
The Law firm was thrilled with the additional leads, and saw exactly how chat was a net benefit that paid for itself multiple times over.
The Agency Results: Here’s where it gets interesting for the agency.
First, White Label Partners have the ability to choose the price Juvo Leads bills their clients (list price is $27 as per the Juvo Leads website so as long as it is less than that, their client is getting a great deal).
Next, the Juvo Leads cut comes in either of two forms – we charge EITHER $7 per chat start OR $21 per lead. Every White Label Partner chooses their pricing model after month 1. In this case study the Partner chose the $7 per chat start model.
For month 1 here is how the numbers worked out.
For Partners who drive traffic that converts into leads at an average of 33% or higher, paying per chat start is MUCH cheaper and yields significantly higher Partner revenue.
Here the chat-start to qualified-chat-lead rate was a massive 70% (28/40). Meaning of the 40 chat conversations that started – 28 converted into qualified chat leads for the law firm.
As you can see above Juvo Leads charged the partner $280, the partner charged the client $756, thereby earned a profit of $476 during the first month a 270% markup!.
If you are a marketing agency and want to earn your client more leads, while also generating new revenue streams, pick a date a time below to see get an estimate for how much Juvo Leads would pay you.
Client Case Study: Tidio Bot Vs Juvo Leads A/B Test
Bot Chat Vs Juvo Leads Chat
A law firm was using Bot Chat and was not convinced live human based chat was superior, so we ran an A/B Split test where 50% of the traffic went to their bot chat and 50% of the traffic went to Juvo Leads chat. The client is a marketing manager for a law firm – here is the results he put together.
Read more
Ngage Vs. Apex Vs. Juvo Leads
Ngage Vs. Apex Vs. Juvo Leads
Read more